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Sell-Side Diligence

Sell-side technical
due diligence.

CTO practitioner-led prep and Vendor Due Diligence (VDD) for software, AI-native, and tech-enabled exits. Assessed through the buyer's lens. Coached where it counts. Documented for the investors who'll actually read it. Months before go-to-market.

1,500+
Investments Supported
350+
Companies Assessed
90%
Repeat Clients
$190B+
Transaction Value
20+
Avg. Leadership Experience
Who We Help

Founder-led exits. PE sponsor sell-downs. Same rigor.

Whether it's a first exit or the next one in a portfolio playbook, the rigor is the same. Depth, pace, and focus flex to your timeline and process.

Founders & Management

When this is your first time at the table

The team is preparing for its first major capital event. Diligence is unfamiliar territory. We coach the muscle memory, surface the surprises early, and produce the documentation buyers will demand. Before they demand it.

Where We Go Deep
  • First-time process coaching & sequencing
  • Risk surfacing & mitigation backlog
  • VDR design & document creation
  • Rude Q&A preparation
  • Investor narrative & messaging

Typical situations: founder-led businesses, mid-market scale-ups, family offices, strategic acquirers, pre-IPO grooming.

PE Sponsors & Boards

When this is the next exit in the playbook

The team has been here before, but this exit has its own timeline, its own risks, and its own buyer landscape. We ship the VDD investors expect, aligned with the CDD and FDD streams, with the seller's narrative built in.

Where We Go Deep
  • Investor-ready VDD aligned with CDD & FDD
  • Carve-out readiness & documentation
  • Roll-up & M&A history narratives
  • Multi-bidder Q&A & investor session support
  • Value creation hooks for buyer ICs

Typical situations: PE-owned exits, multi-product carve-outs, roll-ups, secondaries, continuation vehicles.

Same 360° methodology. The depth and emphasis flex to where you are in the journey.

Track Record

Sector experience that holds up under buyer scrutiny.

Hundreds of engagements across mid-market PE sectors. Real deal types, anonymized.

Financial Services & FinTech

Trading Platforms · Wealth & Investment Mgmt · Capital Markets · Securities Finance · Payments · RegTech

Consumer Goods, eCommerce & Retail

Unified Commerce · Online Marketplaces · POS & Retail Tech · Direct-to-Consumer · Pricing SaaS

Healthcare & Life Sciences

EMR & RCM · Medical Devices · Lab Automation · Clinical Trials · Mental Health · Healthcare Analytics

Cybersecurity & Risk

OT & ICS Security · Threat Detection · MSSP Platforms · Identity & Access · Risk & Compliance

Manufacturing & Industrial Tech

Industrial Software · Robotics & Automation · Digital Twin · MES & SCADA · Aerospace & Defense

Energy, Utilities & ESG

Renewables · Oil & Gas · Water · Energy Trading · ESG Software · Subsea & Offshore

Telco, Networking & Connectivity

5G Lifecycle Automation · Network Management · Telecom Security · MSP Platforms · Fixed Wireless · IoT & M2M

Logistics, Supply Chain & Mobility

Supply Chain Analytics · Fleet & Telematics · Maritime & Shipping · Automotive Data · Couriers & Last-Mile

Media, Entertainment & Sports

VOD & Streaming · Sports & Premium Hospitality · Gaming · DXP & Content · Influencer Platforms

Legal, Professional & Business Services

LegalTech · Court Reporting · Marketing & DXP · Accounting & Tax · Professional Services

Human Capital Management

HRIS · Workforce Management · Payroll & HR · L&D · Applicant Tracking · Neuro-Inclusion

Education & Non-Profit

Higher Ed Platforms · K-12 SIS · eLearning & LMS · Crisis Training · Non-Profit Software
Mid-Market Sweet Spot
10%
30%
30%
20%
10%
<$100M $100-250 $250-500 $500-1B >$1B
Lower & Mid-Market Focus

~70% of deals sit <$500M. We also cover smaller targets, upper mid-market, and large cap.

Software vs Tech-Enabled
75% Software
Software-led, with breadth

25% tech-enabled targets where IT runs the business.

Software-Led, with Breadth

~75% of engagements are software or AI-native targets. We also cover tech-enabled businesses where IT is the backbone of operations.

In the News

Recent sell-side exits, in the public record.

All publicly announced. Press releases linked. A sample of named sell-side engagements; many more remain confidential at sponsor request. Nothing is off the record.

Dotmatics
Life Sciences AI & R&D
Acquired by Siemens

R&D scientific software company acquired by Siemens to expand AI capabilities across life sciences.

WorkFusion
Agentic AI · Financial Services
Acquired by UiPath

Agentic AI platform for financial services compliance and operations. Acquired by UiPath.

Jagex
Gaming
Carlyle to CVC + Haveli

UK gaming studio behind RuneScape. Carlyle's exit to CVC Capital Partners and Haveli Investments.

SmartTrade
Electronic Trading
Hg portfolio

Global multi-asset electronic trading and payments platform for banks, brokers, and capital markets.

Wireless Logic
IoT & M2M Connectivity
Montagu + General Atlantic

Global IoT connectivity platform. General Atlantic invested as minority shareholder alongside Montagu.

Cenosco
Asset Integrity Software
Growth from Summit Partners

Asset integrity management software for energy and process industries. Growth investment led by Summit Partners.

Flooid
Cloud Retail POS
Acquired by GLORY

Cloud-based retail POS platform for global retailers. Acquired by GLORY in late 2023.

TradeBridge
Embedded Finance
$70M from Castlelake

SME working capital and embedded finance platform. $70M financing announced with Castlelake.

TitanHQ
Cybersecurity · Email
Merger with Redstor

Email security and threat protection. Merger with Redstor to combine cyber and backup capabilities.

MedTech Global
Healthcare IT · ANZ
Acquired by Banyan Software

Practice management and EHR software across New Zealand and Australia. Acquired by Banyan Software.

Ascon Systems
Industrial Software
Invested by BMW i Ventures

German manufacturing software for production line orchestration. Investment from BMW i Ventures.

Engagement Types Across the Portfolio
Internal Readiness Prep Vendor Due Diligence Carve-Out Readiness Roll-Up Narratives Investor Q&A Continuation Vehicles
Engagements

Built around your exit timeline.

Sell-side diligence isn't a single deliverable. It's a sequence built around the timeline of your capital event. Two structured assessments, optional advisory in between, investor sessions on the other side. Each phase compounds the next.

Phase 1
~3-12 months prior

Internal Readiness

End-to-end internal assessment to surface risks, build the mitigation backlog, and prepare the team for what's coming. Practice run, with real findings.

When to consider
  • 6-18 months from a planned sale
  • Team hasn't been through diligence before
  • Suspect surprises in tech or org
  • Optimizing for a stronger valuation
Between
~3-6 months prior

M&A Advisory

Targeted coaching, VDR design, document creation, and risk mitigation between phases. The optional bridge that turns Phase 1 findings into Phase 2 readiness.

When to consider
  • Specific gaps emerged in Phase 1
  • Executive team needs coaching
  • Want hands-on help with VDR setup
  • Narrative needs shaping before VDD
Phase 2
~1-3 months prior

External VDD

The investor-consumable Vendor Due Diligence report. Aligned with CDD and FDD streams. Written for the buyer's IC. Built around the seller's narrative.

When to consider
  • 1-6 months from sale
  • Need VDD ready for buyers
  • Sharing with strategic investors
  • Optimizing transaction value
Go to Market
During the process

Investor Sessions

Live support during the capital event. Investor calls on demand, information requests handled, Q&A consistency across bidders. Your team isn't carrying it alone.

When to consider
  • Multi-bidder process
  • Complex Q&A expected
  • Want consistent narrative across calls
  • Post-VDD support during go-to-market
Not sure when to start? Tell us about your timeline.
360° Methodology

Six core areas. Two horizontal threads. One connected view.

Every engagement runs through the same 360° lens. Six functional areas form the spine. AI and Cybersecurity run as horizontal threads across all of them, because that is how risk and opportunity actually move.

01

Strategy & Roadmap

Product strategy, roadmap state and feasibility. Are technical priorities aligned with the business thesis, and can the team actually ship them?

02

Architecture, AI, Data & Code

System design, AI maturity, data foundations, and code quality. Suitability for the strategy with depth in scalability, security, and robustness.

03

Customer Support & Services

Professional services and customer support capabilities. CSAT signals, escalation patterns, and what they reveal about code, architecture, and IT.

04

Organization & Leadership

Team size, skillset, structure, and gaps. Leadership capability and technical horsepower. The ability to execute the roadmap that has been promised.

05

SDLC & Ability to Execute

Execution capability, SDLC maturity, quality and DevOps practices. Can they ship safely, predictably, and at the cadence the thesis requires?

06

IT Infrastructure

Cloud and infrastructure adequacy, costs, and resilience for the investment thesis. What scales, what breaks, and what costs more than it should.

AI
Capabilities · Risks · Defensibility
Cybersecurity
Ransomware. Breach Risk. Posture · Controls · Compliance
Add-on assessments
Code & OSS Scans Product Deep-Dive Carve-Outs Professional Services Corporate IT Data Optimization

For specialized work like advanced cybersecurity, OSS tooling, and expert networks, we tap our preferred partner network as an extension of the team.

Resources

Want to see what good looks like?

The Sample VDD Report shows how we structure investor-consumable findings, evidence, value creation hooks, and the strengths-and-weaknesses narrative buyers actually read. The TechDD Guide is a complete primer on what diligence looks like from both sides of the table.

The Definitive Guide to
Technical Due Diligence.
A practitioner's playbook for investors and founders
Free Guide  •  12 Pages

The Definitive Guide to Technical Due Diligence

Twelve chapters covering the 6-stage process, deal breakers, common red flags, what good targets look like, and the complete value creation playbook. Drawn from 1,500+ real engagements.

Vendor Due Diligence
PONDERA
Confidential  •  Sell-Side VDD
VDD · Sample
Sample Deliverable

Sample VDD Report

See how we structure investor-consumable findings, value creation hooks, and the strengths-and-weaknesses narrative aligned with CDD and FDD streams. Redacted. Real format.

FAQ

Common questions.

When should we kick off a sell-side diligence?
As early as possible. Internal Readiness ideally starts 6-18 months before a planned capital event. That's the window to actually fix what diligence will surface. The External VDD typically lands 1-3 months before go-to-market, ideally 3-6 months. We can move faster with a dedicated senior team if the timeline is compressed, but earlier is always better for valuation.
What's the difference between Internal Readiness Prep and an External VDD?
Different audiences, different purposes. Internal Readiness is for the seller: an honest, internal-only report surfacing what buyers will find, with a backlog of mitigations and a coaching plan. The External VDD is for buyers: an investor-consumable assessment built around the seller's narrative, aligned with the CDD and FDD streams. Most sponsors do both. The Phase 1 work directly accelerates Phase 2.
How does VDD align with CDD and FDD?
Sell-side processes typically have Commercial Due Diligence (CDD) and Financial Due Diligence (FDD) running alongside the technical workstream. We coordinate with those advisors to ensure the data tells a consistent story across all three reports. For example, R&D spend percentages, headcount trajectories, customer concentration. Buyers notice when the streams disagree.
What does the VDD report look like?
A 40-80 page investor-consumable report with an executive summary, narrative summary, technology introduction, investor's view, Bird's Eye View of strengths and risks by functional area, supporting details, and a value creation backlog. Designed to be read top-down by an Investment Committee, with depth available for technical reviewers. The Sample VDD above shows the exact format.
Can RingStone support post-VDD investor sessions?
Yes. After VDD lands, we offer ad-hoc support during the sell-side capital event: investor calls on demand, information request handling, and live Q&A consistency across multiple bidders. This is optional and scoped to the process you actually run.
We're already in market. Is it too late to do a VDD?
Not necessarily. A focused VDD can land in 4-6 weeks with a senior team. If a buyer's TDD is imminent and you don't have time for a full VDD, we can still scope a fast-turn engagement that addresses the most likely diligence questions and produces a buyer-shareable summary. Tell us your timeline and we'll come back with what's realistic.
Do you cover IT-enabled companies, not just software?
Yes. We work with both. When the target is a software or AI-native business, focus is heavy on architecture, AI/ML stack, code quality, and scalability. When the target is tech-enabled (technology as enabler, not product), we shift weight to enterprise IT, line-of-business tools, integrations, data flow, and the IT infrastructure backbone. Same 360° methodology, different emphasis.
Who actually does the work?
Senior CTOs, CPOs, and architects with 20+ years of operating experience. We don't run a junior pyramid model. Every engagement is led by a partner-level practitioner with hands-on involvement throughout. For sell-side specifically, that practitioner is the same face the seller team works with from kickoff through investor sessions.

Ready to get exit-ready?

Tell us about your timeline. We'll come back with a recommended package and timing within one business day.